People & Planet

Sustainability & Giving Back

Sustainability in today’s day and age, means to be regenerative, to give back more than we take, to support the land we farm from, create from and the world which supports us, nutritionally. Ways in which we are doing this, we hope sets the standard for giving back to country, not just taking from it.

We chose to promote health and wellness for the everyday, not just for the luxury cabinets, and so it was a double edged sword to decide glass would be too delicate, and too heavy to expect our community to carry it around in their bags everyday.We have taken the steps to use 100% recycled and recyclable plastic containers. These have been manufactured to prevent sunlight from reaching the produce inside, meaning they can be used again and again.

Striving towards a greener future

We are always striving for a better way, and so our goal for 2024 is to create refillable bags for our containers also, which are 500g rather than 150g, to encourage less waste. As our products are either Australian Grass Fed & Grass Finished, Organic, Free Range Bovine products or South Pacific Ocean Sustainable Sourced, Wild Caught Cod, it was crucial for us to support the ecosystem and the land as much as we can, as a small Australian business.

To produce, promote and select Grass Fed & Grass Finished we set ourselves aside from other Collagen and Beef Liver businesses by avoiding Grains, which reduced CO2, manufacturing and land being used. We choose to eat Grass Fed and Organic foods, so it only made sense to carefully select the same quality ingredients for our supplements.In addition, we have partnered with ‘Clean the Reef - SeaBin’. Seabin Smart Tech removes floating plastics as small as 2mm, filtering 600,000L of water per day from oil and surface pollutants. We donate $1 from every sale which removes 1.2kg of plastic and debris from the sea.

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Giving back to those who need it most

Our mission in founding Être was to share the life changing benefits we experience personally, alongside our communities.

Our hope is that by bringing to a market of every-day health which rewards our bodies and minds from digesting Beef Liver and Collagen. We hope to help support the health, wellbeing and longevity of lives of many others. 

We have a vision to share these ancestral remedies of 100% pure wholefood derived supplements in a way which is attainable and achievable for everyone. For those who live in a post-modern age of viral trends to step away from modern medicine and fad’s and allow nature to do what nature does best, to heal.

By launching Être we hope to not only help those who consume our products, but also to help the communities we live with and which are close to our heart of believes and equality.

The three charities we have chosen to support to begin with during the early stages of our launch are through i=change.
We chose to partner with i=change as 100% of donations are sent to carefully selected NGO’s, monitored by the local communities and committed to ensure best-practice development.

Fred Hollows Foundation

Our hope is that by bringing to a market of every-day health which rewards our bodies and minds from digesting Beef Liver and Collagen. We hope to help support the health, wellbeing and longevity of lives of many others. We have a vision to share these ancestral remedies of 100% pure wholefood derived supplements in a way which is attainable and achievable for everyone. For those who live in a post-modern age of viral trends to step away from modern medicine and fad’s and allow nature to do what nature does best, to heal. By launching Être we hope to not only help those who consume our products, but also to help the communities we live with and which are close to our heart of believes and equality. We donate $1 of every sale to improve the eyesight of the traditional land owners of the Warumungu people, and the Aboriginal and Torres Straight Islanders who live within the Northern Territory who are three times more likely to go blind than across the country.

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Hagar Foundation

In addition we are also partnering with Hagar. Close to our hearts, we chose to support Hagar by donating $1 from every sale. Hagar works across Asia, supporting women and children to rebuild their lives after experiencing slavery, human trafficking or severe abuse. Since launching in Cambodia in 1994, Hagar has helped over 19,000 people recover and forge new lives after deeply traumatic experiences. We ensure each survivor has access to specialised trauma counselling, a safe place to live, legal advice and medical care. We also help them catch up on school, undertake training, university studies and find work.

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